The rapidly growing beauty brand brings its high-performance, low-maintenance approach to Target with its bestselling lash and brow enhancers, making proven, easy-to-use beauty more accessible than ever for the next generation.

Target Beauty Studio launches Sept. 10 in more than 600 Target stores and on Target.com, marking a new chapter for Target that combines the retailer's merchandising authority and elevated shopping experience

90 prestige, emerging and global brands — most new to Target — will offer the latest beauty trends, innovations and inspiration for endless discovery

Target Beauty Studio will feature specialty-level presentation, personalized guidance from dedicated Beauty Advisors and exclusive Target Circle offers